Evi Boukourou Georgouda has over 20 years of experience in the digital business landscape, having played a significant role since the very early stages of digital transformation in Greece.
With an academic background in marketing and communications, she has built valuable experience across a wide range of business sectors, dedicating a substantial part of her career to the growth and innovation of the digital industry. Having worked in various roles within digital agencies, she developed a strong ability to translate commercial needs into technological solutions and digital marketing strategies, always with the goal of driving growth and long-term success for the clients of the organizations she collaborates with.
Today, she serves as CEO of Generation Y, one of the leading digital marketing and technology implementation companies in Greece and Southeast Europe. In parallel, she is an active speaker at events focused on the digital ecosystem and entrepreneurship, the Diversity & Inclusion representative of Generation Y, and a mentor to women professionals, aiming to empower them and support the further development of their skills.
She is often described as “Resourceful by DNA,” as she consistently turns challenges into opportunities and firmly believes that anything can be achieved through collaboration. This mindset is what drives her to continuously create, inspire, and actively contribute to the development of professional teams and leaders.
She is married to Argyris Georgouda and is the mother of a son.